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Something I read from a book:

The theory of the 2nd best…
It is supposed to be some rubbish econs theory but I shall look at it at the point of view of the author. When he haf to make a choice, he would choose sth that is d second best, not the first best… why? Let’s say the author is at a cake shop, his most favourite cake is a buttercake while his second fav is the chocolate cake. He would haf bought the chocolate cake instead of his most fav buttercake.
Coz if the chocolate cake doesn’t taste as well as expected, he can fall back n tink that the buttercake may haf tasted better. If the chocolate cake tastes good, he will noe in his heart tt the buttercake will taste even better than good. There is sth to look forward to… we tend to hope too much for those things tt we tink is the best… paint such a beautiful picture that we get disappointed easily…
Hehe, my description is kinda weird coz I am trying to translate it from Chinese. Er, dunno how it is relevant but it feels kinda logical…